For years, online shopping has been a two-dimensional experience dominated by static product photos and the occasional “carousel” view. Prizmiq, a Seattle-based start-up, had a better idea. They developed an affordable 3D product imaging system that lets shoppers flip, turn, rotate, and zoom in on products before buying.
Duet put this cutting-edge technology in the hands of consumers (literally) by creating a mobile e-commerce site that sells popular apparel from leading brands. We also created the consumer-facing brand name, logo, identity, and tagline for Prizmiq’s technology. To drive adoption, we developed digital marketing strategies that proved the value of interactive 3D images for brands, retailers, and online publications.
